Sponsorship Details

Cost of Sponsorship
Sponsorship costs vary by:

• The length of your commitment: Annual (46-50 weeks), 6 months, 13-weeks
• The length of your sponsor message
• The time of day you sponsor: Daytime, Primetime, Late night
• The viewers reached
• The markets you sponsor

A variety of payment terms are available for your convenience (annually, quarterly, monthly, etc.)
Minimum sponsorship is $1,000.

Wisconsin Public Television Markets

WHA-TV

All of south-central Wis. including Madison and Rockford, IL. Reaches approximately 502,720 households.

Upstate Network

Network of stations in Central and Northern Wis. Includes Green Bay, Wausau, Park Falls, Eau Claire and La Crosse. Reaches approximately 843,970 households.

Combined WPT Market

Combination of the WHA-TV and the Upstate Network stations. Includes all Wisconsin Public Television markets. Reaches approximately 1,346,690 households.

Your Sponsorship Message

We work with you to create an effective message that reflects your community relations and marketing goals and maintains the objective style WPT viewers expect, respect and appreciate.

The cost of creating and producing your message is included in our sponsor rates; there is no extra cost.

Messages are up to 15 seconds in length and include your logo, a statement about your business—mission, products or service—and contact information like address, phone and/or Web site.

Messages may also include photos or video that show as well as tell your story.